diff --git a/src/alpine_bits_python/db.py b/src/alpine_bits_python/db.py
index 7899f15..56394aa 100644
--- a/src/alpine_bits_python/db.py
+++ b/src/alpine_bits_python/db.py
@@ -407,6 +407,9 @@ class ConversionGuest(Base):
         Boolean, default=False
     )  # True if guest has many prior stays before appearing in our reservations
     # Guest classification
+    is_awarness_guest = Column(
+        Boolean, default=False
+    )  # True if guests first stay was from our campaigns
 
 
     # Metadata